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August 2022 Report

Digital Engagement
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DIGITAL ENGAGEMENT

SOCIAL MEDIA SNAPSHOT

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FOLLOWERS

8,931

 MONTHLY IMPRESSIONS

125K

MONTHLY ENGAGEMENTS

1.1K

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FOLLOWERS

7,703

MONTHLY IMPRESSIONS

24K

MONTHLY ENGAGEMENTS

591

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FOLLOWERS

322

MONTHLY IMPRESSIONS

273

 PAGE REACH

188

MONTHLY NEWSLETTER

TOTAL NEWSLETTER
SUBSCRIBERS

705

CLICK RATE
(Industry Average: 1%)

7%

OPEN RATE
(Industry Average: 31%)

57%

CAMPBOWIEDISTRICT.COM

UNIQUE
WEBSITE VISITORS

1,219

MONTHLY SITE
SESSIONS

1,382

PERCENTAGE
OF NEW VISITORS

97%

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WELCOME TCU STUDENTS AND PARENTS
AUGUST 19 - 21, 2022

(CAMPAIGN RUN: AUGUST 17 - 21)

Welcome TCU Students and Parents

SOCIAL CAMPAIGN:

OVERALL BUDGET

Design & Consultation

$700

Advertising

$600

TOTAL EXPENSES

$1,300

SOCIAL ENGAGEMENT

PEOPLE REACHED

50,559

IMPRESSIONS

92,054

TOTAL LINK CLICKS

742

SPEND

$600

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